News for 'Powerful Brand'

What C P Radhakrishnan's Choice Means For Modi, BJP

What C P Radhakrishnan's Choice Means For Modi, BJP

Rediff.com18 Aug 2025

By naming a sworn swayamsevak for vice president, the Modi-Shah duo have sent out a clear and positive message to Nagpur, where the RSS headquarters is located, explains N Sathiya Moorthy.

In non-cigarettes push, how ITC built more than 25 FMCG mother brands

In non-cigarettes push, how ITC built more than 25 FMCG mother brands

Rediff.com4 Jan 2024

A young couple sharing a laugh - in the living room over a Polish joke book, on the beach, in the rain - with the tagline, "Made for each other", hung from billboards at prominent street corners from the 1960s to the 1990s. It was a campaign for one of the largest selling cigarette brands in India, Wills (Navy Cut) from the ITC stable, that resonated with a generation of smokers and non-smokers alike till the curtains came down on tobacco advertising in 2004. As we prepare to welcome 2024, ITC has metamorphosed from a tobacco giant into a conglomerate straddling multiple large-sized businesses. In the mind space of Gen Z or millennials, the company represents a gamut of branded products - from frozen food (ITC Master Chef), noodles (YiPPee!), and cookies (Sunfeast) to snacks (Bingo!) and notebooks (Classmate), and so on and so forth.

India a bright spot for growth: Chandrasekaran

India a bright spot for growth: Chandrasekaran

Rediff.com27 May 2025

N Chandrasekaran, chairman of Tata Consumer Products, has said in the company's annual report for FY25 that India remains one of the bright spots of economic growth amid a volatile global environment. He said India's long-term growth was underpinned by strong demographic and economic fundamentals as well as structural reforms.

The IPL brand just got more powerful!

The IPL brand just got more powerful!

Rediff.com26 Oct 2021

Former England captain Michal Vaughan talks of the power dynamics that theT20 tournament will hold, while Australia spin legend and former captain of Rajasthan Royals, Shane Warne reckons IPL makes cricket second most popular sport in the world.

Why Brands Prefer Kohli To Ashwin/Jadeja

Why Brands Prefer Kohli To Ashwin/Jadeja

Rediff.com30 Mar 2023

'When people look at Kohli, they see a boy from Delhi who is taking on the Aussies in their own backyard and aspire to be like him.' 'Players like Jadeja and Ashwin lack this quotient.'

'Power shifts to chemists instead of doctors'

'Power shifts to chemists instead of doctors'

Rediff.com22 Aug 2023

'Whichever company offers better incentives, the chemist would prefer it.'

Life From A Hospital Room

Life From A Hospital Room

Rediff.com10 Jul 2025

Thanks to a close one's illness, I have seen quite a few hospital rooms in the past half a year or so. They have revived my respect for life reinterpreted via its essentials, notes Shyam G Menon.

Bold Moves Must For Silver Screen To Sparkle Again

Bold Moves Must For Silver Screen To Sparkle Again

Rediff.com12 Jul 2025

More screens, more films, and longer windows will convert to more people watching, assuming they know a film is releasing, points out Vanita Kohli-Khandekar.

The Future of Movie Nights at Home

The Future of Movie Nights at Home

Rediff.com18 Jun 2025

Mukesh Ambani's Antilia includes a private theatre that seats over 50, a snow room, and even an ice cream parlour. If that's not redefining home entertainment, what is?

Why I Love Warren Buffet. It's Not What You Think

Why I Love Warren Buffet. It's Not What You Think

Rediff.com12 May 2025

'He has been one of the clearest thinkers in the history of business.'

'Forget Money. Even Credits Are Missing'

'Forget Money. Even Credits Are Missing'

Rediff.com14 Jun 2025

'Session musicians, background singers, and studio instrumentalists fill out the sound of India's biggest hits. But their names rarely show up on screen.' 'Their royalties never arrive. And their contribution, no matter how iconic, vanishes once the track is mastered.'

'We Know The Power Of Cricket'

'We Know The Power Of Cricket'

Rediff.com15 Jul 2024

'Cricket as a pathway in the US was not something people thought about 10 years ago, even like five years ago.' 'But now that there is a pathway you can see.'

Ajay Devgn's Sequel Love

Ajay Devgn's Sequel Love

Rediff.com30 Apr 2025

With Raid 2, where Ajay Devgn reprises his role as an income tax hawk swooping on a defaulter politician, the actor is hoping to make another successful sequel. Here's a look at his series of sequel love.

26/11 marked turning point in India-Pak ties: Jaishankar

26/11 marked turning point in India-Pak ties: Jaishankar

Rediff.com15 Apr 2025

External Affairs Minister S Jaishankar said the 2008 Mumbai terror attack marked a turning point in relations with Pakistan when Indians collectively felt that such behaviour from a neighbouring country could no longer be tolerated. Speaking at Charotar University of Science and Technology, Jaishankar acknowledged India's transformation under Prime Minister Narendra Modi over the last decade, while Pakistan has remained unchanged, continuing with what he termed as its "bad habits."

Chirag Paswan Wants To Be Bihar CM

Chirag Paswan Wants To Be Bihar CM

Rediff.com3 Jun 2025

While the BJP backs Nitish Kumar as chief minister, Chirag isn't hiding his readiness for the role, reports Aditi Phadnis.

Why England should fear Yashasvi Jaiswal

Why England should fear Yashasvi Jaiswal

Rediff.com18 Jun 2025

Plenty of hopes will rest on the young shoulders of opener Yashasvi Jaiswal, who, at the age of just 23, has earned a reputation as one of the world's best openers in the longest format of the game.

'It Was Always About The Bride'

'It Was Always About The Bride'

Rediff.com25 Feb 2025

'Her story, her life, her aspirations and struggles...' 'Indian weddings are not just about fuschia, pink and dancing. They have many nuances.'

FMCG firms worry over high inflation; price hike likely

FMCG firms worry over high inflation; price hike likely

Rediff.com3 Nov 2024

Leading FMCG companies reported a decline in margins in the September quarter on account of higher input costs and food inflation, which ultimately slowed down the pace of urban consumption. Rising prices of commodity inputs such as palm oil, coffee and cocoa were also accentuated and some FMCG firms have hinted at a price hike. HUL, Godrej Consumer Products Ltd (GCPL), Marico, ITC, and Tata Consumer Products Ltd (TCPL) have expressed concerns over squeezing urban consumption, which according to industry experts forms 65-68 per cent of FMCG total sales.

Kejriwal's poll guarantees include 24x7 power supply, 2 cr jobs for youths

Kejriwal's poll guarantees include 24x7 power supply, 2 cr jobs for youths

Rediff.com12 May 2024

On the announcement of his gurantees, Kejriwal said, "I have not discussed with my INDIA bloc partners about this. I will press upon my INDIA bloc partners to fulfill these guarantees."

'I Used To Be Paid Rs 5 Or 10 To Play For Different Buildings'

'I Used To Be Paid Rs 5 Or 10 To Play For Different Buildings'

Rediff.com21 Apr 2025

He would often cross the railway tracks next to the Wankhede stadium just to catch a glimpse of the top Mumbai players. Today, a stand at that very stadium bears his name.

Will Marathi Unite Thackeray Cousins?

Will Marathi Unite Thackeray Cousins?

Rediff.com5 Jul 2025

'Let's see how this love story shapes up in the run up to the municipal corporation election.'

Working Post Maternity Like Deepika? Know Your Rights

Working Post Maternity Like Deepika? Know Your Rights

Rediff.com10 Jun 2025

Shruti Swaroop, founder of Embrace Consulting, tells you why Deepika Padukone's quiet protest should inspire you to understand your maternity benefits and plan your return to work with confidence, not compromise.

India's 10 most valuable brands

India's 10 most valuable brands

Rediff.com31 Jul 2015

Tata remains India's powerful brand with its value ring over $15 billion for the first time.

What's This Computer Science Grad Doing On The Ramp?

What's This Computer Science Grad Doing On The Ramp?

Rediff.com3 Apr 2025

'Fashion to me is being who you are, unapologetically'

2024 an inflection point in race to become unicorn

2024 an inflection point in race to become unicorn

Rediff.com28 Feb 2025

Startups that became unicorns in 2024 took an average of nine years and six months to reach $1 billion valuation, reflecting the impact of a prolonged funding squeeze from PE/VC firms over the past few years.

A Home That Truly Knows You: Smart Living Is Here!

A Home That Truly Knows You: Smart Living Is Here!

Rediff.com9 Jun 2025

The smartest homes are not the ones that dazzle with tech, but the ones that disappear into your daily life while quietly elevating it.

Why Polycab is likely to maintain growth trajectory

Why Polycab is likely to maintain growth trajectory

Rediff.com16 May 2025

India's largest cable and wire manufacturer Polycab India ended financial year 2024-25 (FY25) on a high, delivering another strong quarter of double-digit growth and market share gains. This coupled with margin expansion, operating breakeven for its fast-moving electrical goods (FMEG) business, and steady exports outlook for FY26 is expected to support the stock, which is up 18 per cent over the past month. The stock is currently trading at Rs 5,765 a share.

Patanjali Foods to recall specified batch of red chilli powder

Patanjali Foods to recall specified batch of red chilli powder

Rediff.com23 Jan 2025

Patanjali Foods Ltd on Thursday said food regulator FSSAI has directed the company to recall a specified batch of packed red chilli powder due to non-conformity with food safety norms. The Food Safety and Standards Authority of India (FSSAI) issued an order in this regard on January 13, the company said in a regulatory filing.

The Sweet Sound Of A Mitch Marsh 100

The Sweet Sound Of A Mitch Marsh 100

Rediff.com23 May 2025

The Aussie all-rounder scored a blazing 117 off 64 balls. Not only was his innings decorated with 10 fours and 8 sixes, his two massive partnerships put LSG in the driver's seat.

Spend Your Weekend With Urvashi Rautela!

Spend Your Weekend With Urvashi Rautela!

Rediff.com21 Feb 2025

From old favourites to brand new attractions, Sukanya Verma lists all the excitement OTT has laid out in its action-packed menu this week.

Brand power tells brain what to buy

Brand power tells brain what to buy

Rediff.com29 Nov 2006

A new study gauging the brain's response to product branding has found that strong brands elicit strong activity in our brains.

Coming Soon: MG Cyberster With Scissor Doors

Coming Soon: MG Cyberster With Scissor Doors

Rediff.com10 Dec 2024

The MG Cyberster is set to be India's fastest roadster.

'Neither India Or Pakistan Desire Full-Scale War'

'Neither India Or Pakistan Desire Full-Scale War'

Rediff.com10 May 2025

'I am worried that Pakistan will still feel compelled to take substantive military action beyond this apparent drone activity.' 'If so, the crisis could persist for a while more and dangerous days are still ahead.'

HIL: Hyderabad Toofans end TN Dragons unbeaten run

HIL: Hyderabad Toofans end TN Dragons unbeaten run

Rediff.com18 Jan 2025

Gonzalo Peillat scored a brace as Hyderabad Toofans ended Tamil Nadu Dragons unbeaten run with a 4-0 win in the men's Hockey India League in Ranchi on Saturday.

Will Pakistan's Generals Never Learn?

Will Pakistan's Generals Never Learn?

Rediff.com19 Apr 2025

Asim Munir and his brand of short-sighted army officers give no inkling of paying heed, changing course or learning lessons from the past, observes Rana Banerji, who headed the Pakistan desk at RA&W.

How AI is shaping the future of fashion e-commerce

How AI is shaping the future of fashion e-commerce

Rediff.com17 Dec 2024

'We have reached 70 million monthly active users during this festival season, which is another great milestone for us.'

Realistic CSK already thinking about next season

Realistic CSK already thinking about next season

Rediff.com21 Apr 2025

'Nothing will be wasted during this tournament, we will look back at other tournaments that have not gone our way and some of the work we have done at the back end of the tournaments that set us up for wins the following year.'

SRH's all-out strategy under fire after 3 losses

SRH's all-out strategy under fire after 3 losses

Rediff.com4 Apr 2025

A string of losses-to Lucknow Super Giants, Delhi Capitals, and most recently, a heavy 80-run defeat to Kolkata Knight Riders-has raised questions about SRH's overly aggressive approach and their faltering death bowling.

Premium devices demand to push India smartphone mkt to over $50 bn in 2025

Premium devices demand to push India smartphone mkt to over $50 bn in 2025

Rediff.com3 Jan 2025

Rising demand for premium devices, led by Apple and Samsung, is expected to increase India's smartphone market size to over $50 billion (about Rs 428,900 crore) this year, market research firm Counterpoint Technology Market Research said on Friday. The Indian smartphone market size was estimated at $37.9 billion (about Rs 3.25 lakh crore) in 2021, according to the research firm.

Why Vettaiyan May Become A Blockbuster

Why Vettaiyan May Become A Blockbuster

Rediff.com8 Oct 2024

'The combination of star power, compelling storytelling, and action-packed drama promises to set the box office ablaze and kickstart the new quarter on a spectacular high note.'